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    Knowledge Management Application in Developing Marketing Management

    , M.Sc. Thesis Sharif University of Technology Ravanbakhsh, Ramak (Author) ; Shavandi, Hassan (Supervisor)
    In recent years the advent of internet and web has transformed the process of data collection and make organizational and environmental data more accessible. On the one hand, many organizations have realized that the knowledge in these huge databases is key to supporting the various organizational decisions. Particularly, the knowledge about customers from these databases is critical for the marketing function. But, much of this useful knowledge is hidden and untapped. On the other hand, the intense competition and increased choices available for customers have created new pressures on marketing decision-makers and there has emerged a need to manage customers in a long-term relationship.... 

    Understanding Consumer Knowledge of Product

    , M.Sc. Thesis Sharif University of Technology Yazdani, Elham (Author) ; Modares Yazdi, Abdolhamid (Supervisor)
    Human beings have always been tried to make new, innovative things to benefit from. The new things have been improved from a wheel to a smart car and the benefits have been improved from survival to survival plus fitness, happiness, sense of belonging, security and etc. Companies which have been following the human nature, and thinking of new, innovative products and consumers’ benefits cohesively, could gain competitive advantages. But the process of new product development has always been costly and due to the high failure rate it is risky. One of the main challenges in NPD projects is understanding consumer's behavior. Most companies try to identify consumer's needs by knowledge... 

    The Evaluation of Application of Unfolding Model of Turnover to Explain the Turnover of Knowledge Workers in Some Iranian Software Companies

    , M.Sc. Thesis Sharif University of Technology Rahdari, Hossein (Author) ; Alavi, Babak (Supervisor)
    Voluntary turnover has direct and indirect expenses for organizations and for this purpose; it has one of the richest literatures in academic works. Due to the especial role of knowledge workers in organizations, these expenses in knowledge-based organizations are more important and more costly than that of other organizations. One of the latest theories in the field of voluntarily turnover was introduced by Lee and Mitchell (1994) that was named “Unfolding Model of Turnover” to describe the process of decision of voluntary turnover. This theory is distinguished from its similar theories from two main aspects: First, they introduced new elements like shock. Second, they introduced... 

    An Integrated Methodology for Business Process Reengineering In Project-Based Organizations

    , M.Sc. Thesis Sharif University of Technology Nouri, Saeed (Author) ; Najmi, Manouchehr (Supervisor)
    The Study of antecedents and considering the status of Project-Based Organizations (PBOs) in our country such as MSA, Azarab, Sadad Machine, etc indicates that they are facing lots of problems in different aspects. This bad situation is in a way that amendment of part of sections guarantees the continuity of bad performance of these companies and we have to apply Business Process Reengineering and establishing a radical change in these firms. So the present research according to managers and experts opinions, several year observations of the writer and review of the literature of BPR, Project Management (PMBOK) and PBOs; and based on a library research, introduces the processes of PBOs in 3... 

    Organizational Learning Measurement in Organizational Processes: A Case Study in Assessing Learning in New Product Development in System Group Co.

    , M.Sc. Thesis Sharif University of Technology Borna, Behnam (Author) ; Mashayekhi, Alinaghi (Supervisor)
    Organizational learning is essential for organizations to grow and survive. Organizations can gain competitive advantage through proper organizational learning. Number of studies in this field in recent years shows the importance of this issue among practioners and academics. The first step in managing organzaitonal learning is its measurement. Organizations can be provided with solutions if an appropriate measurement tool is designed. The main question of this research is whether this tool can be designed or not so that organizational learning in organizational processes can be measured. Despite the significance of organizational learning measurement, the current studies in this field lack... 

    A Methology for Implementing ITIL V3 based on PMBOK

    , M.Sc. Thesis Sharif University of Technology Haji Hosseini, Hamid Reza (Author) ; Shadrokh, Shahram (Supervisor)
    PMBOK is a standard that is the subset of Project Management Knowledge and includes all areas. ITIL is a framework that allows IT organizations using best practices in IT Service Management. Both of them includes some process that during implementation and execution should act based on them. The goal of developing a methodology for implementing ITIL V3 based on PMBOK is executing a comparison mapping for connecting these two difference fields. IT managers know about ITIL implementation, but most of project managers are not familiar about it. If we guess that implementing ITIL V3 is a project, a project manager can do it based on PMBOK. With mapping these two fields, project managers are able... 

    Case Study of Absorption Capacity Growth Mechnisms in Farab and Bootan

    , M.Sc. Thesis Sharif University of Technology Izadi, Fereydoon (Author) ; Mashayekhi, Ali Naghi (Supervisor)
    In this study; technology transfer to the Farab and Butan fromabsorptive capacity perspective is under inquiry. First we have complete literature review until we can provide good understanding toward absorptive capacity concept in organizational level. George and Zahra model has been chosen as a base model. Farab and Butan have chosen because of their recent successes in knowledge transfer. Based on George and Zahra model we develop a semi-structured questionnair and run it in Farab and Butan. We have findings in how organization can transfer knowledge to their networks to increase their AC, also we have findings in different ways organizations transfer different kinds of knowledge  

    An Improvement to Statistical Zero-Knowledge Security Protocols

    , M.Sc. Thesis Sharif University of Technology Boorghany Farahany, Ahmad (Author) ; Jalili, Rasool (Supervisor)
    In this thesis, we present a new identification protocol which is based on lattice problems. Lattice-based cryptographic algorithms are, in general, faster than those based on number theory. Moreover, instead of algorithms based on number theory problems, such as Factoring and Discrete Logarithm, lattice-based ones are resistant against quantum computers. In addition, lattice problems have worst-case/average-case hardness relation; so become suitable choices for cryptographic purposes. However, there are few lattice-based identification protocols which are efficient. The protocol introduced in this thesis, is statistical zero-knowledge which means no verifier, even computationally unbounded... 

    A Study on the Effect of Multi-domain Mental Conceptual Network on Metaphorical Creativity

    , M.Sc. Thesis Sharif University of Technology Sheikhzadeh, Maral (Author) ; Khosravizadeh, Parvaneh (Supervisor)
    This thesis was an attempt to find the effect of having multi-domain conceptual network on metaphorical creativity. The purpose of this research was to answer the following question: By extending and expanding the mental conceptual network, could one increase their potential creativity; In other words, is expansion of the mental conceptual network one of the parameters of creativity or not.To answer this question, a questionnaire and a test were developped. Through the questionnaire, we divided the sample group into the test and control groups. And the test indicated how creative each individual is.There were three different ways the sample group was divided. The criteria for dividing the... 

    Presentation of Knowledge Management Framework for Project-Based Organizations

    , M.Sc. Thesis Sharif University of Technology Ghamsari Esfahani, Narges (Author) ; Shadrokh, Shahram (Supervisor)
    Knowledge is an organization asset that if used in the direction of organization’s strategic mission, can provide values for the organization. Therefore, many organizations such as NASA, Siemens; and Microsoft have invested in order to improve their knowledge management practices. Many organizations have not been successful in implementing appropriate knowledge management and incurred by huge expenses, while others can use and improve their locations among their competitors in the business. The reason behind many of these organizations were ignoring factor(s) that have direct undeniable effect on result from organization’s knowledge management.
    The framework of knowledge management is a... 

    The Knowledge Argument

    , M.Sc. Thesis Sharif University of Technology Ghorbani, Jafar (Author) ; Sheykh Rezaee, Hossein (Supervisor)
    Frank Jackson’s knowledge argument is presented to show the falsity of physicalism. The argument is based on a famous thought experiment according which, Mary, a genius scientist who has spent her whole life investigating the neurophysiology of vision in a black-and-white environment, in spite of acquiring complete physical knowledge in that field, knows nothing about the phenomenological properties of seeing red. The knowledge argument has three main steps: proofing the existence of an epistemic gap, inferring an ontological gap from the epistemic gap and inferring the falsity of physicalism from the ontological gap. Different criticisms are made of each step. One of the criticisms of the... 

    Towards a Knowledge-Based Approach for Creating Software Architecture Patterns Ontology

    , M.Sc. Thesis Sharif University of Technology Rabinia, Zahra (Author) ; Habibi, Jafar (Supervisor) ; Abtahi, Ebrahim (Co-Advisor)
    Software architecture patterns present solutions for facing with architecture problems and help to document the architectural design decisions. But diversity, complexity, and required expertise for selecting an appropriate pattern, would cause some difficulties in using architectural patterns. Using an ontology for registration of architectural patterns playing an efficient role in solving those problems. But the mentioned difficulties make the process of constructing the architectural patterns ontology more complicated. This thesis proposes an approach that would consider the construction of the architectural patterns ontology from four perspectives in order to overcome the ontology... 

    Analyzing of Customer Knowledge Management and Customer Interaction Management in CRM in Insurance Industry of Iran (Case Study:Iran, Asia, Alborz,Dana and Parsian Insurance co.)

    , M.Sc. Thesis Sharif University of Technology Esmaeilifar, Behzad (Author) ; Najmi, Manoochehr (Supervisor) ; Mazloomi, Nader (Supervisor)
    This research is conducted aiming to analyze the Customer Knowledge Management and Customer Interaction Management in CRM in Iran Insurance Industry. Cheng and Yang Model was utilized for analyzing the two aforementioned parameters. The current research is descriptive and survey was conducted for data gathering. The research population involves 80 employees working in Technical and Marketing segments of the 5 insurance companies (Iran, Asia, Alborz, Dana, Parsian). The dependent parameter is Customer Interaction Management and the independent parameter is Customer Knowledge Management. The data collected from conducting the survey is analyzed by LISREL software and with Structural Equation... 

    Weak Fialure of Engineered Innovation Networks: The Analysis and Explanation of the Phenomena Based on Process Approach and by Using Knowledge Base Concept

    , Ph.D. Dissertation Sharif University of Technology Nilforoushan, Hadi (Author) ; Arasti, Mohammad Reza (Supervisor)
    This document, is the thesis on the field of science and technology policy. The subject is the analysis and explanation of engineered innovation networks based on process approach and by using knowledge base concept. The failure of networks is one of the causes of the failure in the innovation systems, so the analysis of the phenomena would be very important for innovation policy makers for networking. The two main questions of this study are:
    a) How do engineered innovation networks fail in the initiation stage?
    b) How could we explain this process by using the concept of the knowledge base of innovative activities? During this study, which has beed done based on the... 

    Towards a Method to Architectural Decision Making in Collaborative Environments

    , M.Sc. Thesis Sharif University of Technology Samghani Nejad, Marzieh (Author) ; Habibi, Jafar (Supervisor)
    Considering the aggregation of software architecture design decisions, the decision on appropriate from, is important to the success of a software project. Hence, the software architects need reliable and accurate process for correct decision making which seeks to reduce risk and increase productivity. Furthermore, different stakeholders involved in the architectural design process and presence of cooperation between them for architecture decision making indicates the nature of collaborative activities related to architectural design. Effective collaboration among those involved in the design process not only will affect on the quality and accuracy of the architecture, but also accelerates... 

    Evaluation of Data Models for the Purpose of Storage and Retrieval of Data and Knowledge Contained in Social Networks

    , M.Sc. Thesis Sharif University of Technology Habibi, Moslem (Author) ; Movaghar, Ali (Supervisor)
    Online Social Networks have become indispensable platforms to model social interactions and for the retrieval of knowledge based on economical, political, social and ... criteria. The importance of social networks for such uses stems from the vast amount of social data that it gathers for use by researchers. Aside from it’s impact on the field of social network analysis, the ever-growing use of social media by users has added even more importance to social network data as it contains a history of the users virtual life. Unfortunately research on proposals to support the management of this vast amount of data, whether for the conceptual modeling of social data or to provide a uniform modeling... 

    Model for Planning Flow of Knowledge to Optimize Energy and the Environment

    , M.Sc. Thesis Sharif University of Technology Motamedinezhad, Mohammad Reza (Author) ; Saboohi, Yadollah (Supervisor)
    The purpose of this study is to investigate and analyse the technological transition of a new clean energy technology in the market. The agent-based modeling is used in national innovation chain to describe knowledge spillover between main actors in innovation procedure in order to attain renewable energy technology (RET) from basic research to commercial stage. Government’s expenditure on training human resource and R&D activities is modeled as a tool to analyse the development of innovation chain in order to increase diffusion rate of the new technology. Application of the knowledge flow model is demonstrated through analysis of introduction of solar PV in the energy system of Iran and... 

    Has "The Work and Technology Course" in the Elementary School and Guidance School Paid Enough Attention to Improve Technological Thinking?

    , M.Sc. Thesis Sharif University of Technology Nafari, Hossein (Author) ; Taghavi, Mostafa (Supervisor)
    It has been five years since the new education system was started, according to which fundamental changes have been applied to school text books. The mentioned changes in the text books are based on “the fundamental transformation document” and “Iran’s national educational curriculum”. In “Iran’s national educational curriculum”, eleven fields concerning pedagogy and learning are explicitly mentioned; one of these eleven fields is “training and learning work and technology”. One of the merits which has been stressed in this field, is “technological thinking”. Nowadays, methods of extending and reinforcing the technological thinking have come to be the subject of investigations in many... 

    Role of Spirit in the Formation of Knowledge in Terms of Transcendent Wisdom

    , M.Sc. Thesis Sharif University of Technology Mohseni, Hossein (Author) ; Hosseini, Hassan (Supervisor)
    One of issues of human in this time is questions about epistemology. Human sometimes faced with this qustion that "Is it any knowledge for human being". Sometime he or she answers this question: yes and search for any knowledge around him or her. In the context of philosophy of science these question are very imortant. In philosophy of science one of major question is how many of factors in science is subjective and how many is objective? It is obvious that one of solution to answer this question is investigation of factors that construct the knowledege. Furthermore in this thesis I try to answer that question in context of Hikmat' Motealieh. In this context all of factors that involved in... 

    Improving the Efficiency of Domain Independent AI Planning through Automatic Domain Knowledge Extraction

    , M.Sc. Thesis Sharif University of Technology Akramifar, Ali (Author) ; Ghassem-Sani, Gholamreza (Supervisor)
    Planning is an important branch of Artificial Intelligence. It is the area of study concerned with the automatic generation of plans to solve problems within a particular domain. At its simplest case, a plan is a total ordered sequence of actions. Given an initial state, planner tries to find the actions required to achieve some desired goal conditions. Planning technology has been successfully used in a variety of applications, including NASA's Remote-Agent Planner/Scheduler, which was practically employed in the Deep Space 1 spacecraft, satellite planning and scheduling for the European Meteostat, planning in a forest fire simulation system, etc. AI planning encompasses some difficulties...