Sharif Digital Repository

In this research we have studied the changes in the technology performance in the smartphone industry, and by using theoretical models in technology management literature, we have compared this performance with coustomer’s required level of performance. The study shows that after 2011, the level of customer satisfactions depends less on the technology performance and more on the price. This observation is consistent with Christiensen’s suggested model for technology performance, in which after a certain point technology’s performance surpasses the customer’s need. In addition, we have studied the effect of modular design for smartphones on the customer’s satisfaction. We found that... 

Innovative applicable ideas, are driving engine for technological enhances (developments), that are made in mind of entrepreneurs, inventors, and initiators; and with their serious follow up in the form of new business, reaches to successful outcome and the concept of entrepreneurship commences. But most of these entrepreneurs are brainy young graduates without experience in three main factors for success that is, management knowledge and experience, sufficient financial resources, connection with market and customer in competitive market. Nowadays venture capitals who lean over their precious intuition, with accepting computable or incomputable risks, actively accompany entrepreneurs and...