Revenue Management in Airline Industry

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Kian, Ramez | 2010

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Type of Document: M.Sc. Thesis
Language: Farsi
Document No: 40579 (01)
University: Sharif University of Technology
Department: Industrial Engineering
Advisor(s): Eshghi, Kourosh
Abstract:
The Revenue management concept has been studied and noticed by researchers for more than forty years. Although the applications of revenue management grow in different industries continuously, airline industry which is the origin of this research area is the pioneer of developing and representing new models. In the last few years, there has been a trend to enrich traditional revenue management models. In this thesis we first, reviewed most aspects of revenue management studies especially in airline industry, then choice-based customer behavior concept is introduced. Also a case sample study in customer choice behavior has been developed with time scale considering and remodeled. According to shown calculating complexity of mathematics model, several heuristic and metaheuristic methods have been studied and proposed in order to solve. At the end results of genetic algorithm have been compared with the results of existing models.
Keywords:
Revenue Management ; Optimization ; Market Segmentation ; Multinomial Logit Model ; Choice Behavior

No TOC