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Perfromnce Invetigation of Eefa Ceram’s Factroty Suppy Chain via SCOR Model

Roustaei Sadrabadi, Ali | 2015

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  1. Type of Document: M.Sc. Thesis
  2. Language: Farsi
  3. Document No: 48533 (01)
  4. University: Sharif University of Technology
  5. Department: Industrial Engineering
  6. Advisor(s): Eshraghniaye Jahromi, Abdolhamid
  7. Abstract:
  8. Tile and ceramic industries plays a vital role in Iran’s economic due to significant added value and to be indigenous concerns. Therefore, in recent years huge investments have been performed by non-governmental agencies in this industry. In spite of high value of investment in this industry, efficient and updated management requires to reach the maximum output of the industry’s potentials. However, in recent years, supply has been exceeded of the demand in national markets. Moreover, the existence of the well-known abroad brands in the international markets has leaded to sever competition’s environment of this industry. In this circumstances, tile and ceramic companies to take the market share and, therefore, for permanence and growth in the competitive environment, are seeking to effective and efficient solutions. Supply chain management is one of the major key to achieve the mentioned goal and improvement of company performance. Using of a performance measurement model for efficient supply chain management is vitally essential to recognize of current performance, superior decision making and presentation of the decision’s feedbacks. Nevertheless, there is not available a comprehensive performance measurement model in tile and ceramic industries. Therefore, in this study a performance measurement framework was established with performance attributes and metrics accordance to this industry conditions, that would be practicable and covers the major company’s performance attributes. To design the model we employed the performance attributes proposed by SCOR model and ultimately with considering the production and market’s characteristics of this industry we updated the performance metrics
  9. Keywords:
  10. Supply Chain Management (SCM) ; Performance Evaluation ; Supply Chain Operations Refrence (SCOR) Model ; Tiles ; Ceramic ; Performance Attribute

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