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    Studying the Relationship Between Consumer Personality and Brand Personality in Iran Food Industry

    , M.Sc. Thesis Sharif University of Technology Janani, Saeed (Author) ; Najmi, Manoochehr (Supervisor)
    Abstract
    Based on symbolic theories BRANDS have personalities and according to this, brands like human beings have personality and stable behaviors in a period of time. Customers can imagine brands like a live creature according to different causes such as marketing communications, social responsibility of brand, CEO behaviors, clients, customers, etc. “BRAND PERSONALITY” is an interesting concept in world of marketing and it is one of the most important part of the brand identity. Brand personality makes people think at “brands” as friends. We consider “personality” as a perception of knowing, feelings and motivations that make people reactions toward their environment. Consuming is a way of... 

    Functional neuroimaging for addiction medicine: From mechanisms to practical considerations

    , Article Progress in Brain Research ; Volume 224 , 2016 , Pages 129-153 ; 00796123 (ISSN) ; 9780444637161 (ISBN) Ekhtiari, H ; Faghiri, A ; Oghabian, M. A ; Paulus, M. P ; Ekhtiari H. E ; Paulus M. P ; Sharif University of Technology
    Elsevier  2016
    Abstract
    During last 20 years, neuroimaging with functional magnetic resonance imaging (fMRI) in people with drug addictions has introduced a wide range of quantitative biomarkers from brain's regional or network level activities during different cognitive functions. These quantitative biomarkers could be potentially used for assessment, planning, prediction, and monitoring for "addiction medicine" during screening, acute intoxication, admission to a program, completion of an acute program, admission to a long-term program, and postgraduation follow-up. In this chapter, we have briefly reviewed main neurocognitive targets for fMRI studies associated with addictive behaviors, main study types using... 

    A joint model for trip purpose and escorting patterns of the disabled

    , Article Travel Behaviour and Society ; Volume 3 , 2016 , Pages 51-58 ; 2214367X (ISSN) Ermagun, A ; Hajivosough, S ; Samimi, A ; Rashidi, T. H ; Sharif University of Technology
    Elsevier Ltd  2016
    Abstract
    The activity and travel patterns of people with disabilities are generally distinct, as their activities are more dependent on others due to their special physical condition. This paper elaborates on the patterns of regular out-of-home activities (i.e. for different trip purposes) of disabled persons along with the way that they are accompanied to perform the activities. Household Travel Tracker Survey data collected by the Chicago Metropolitan Agency for Planning is used to develop new travel models. Two multinomial logit models are estimated to explore the influential variables and elaborate the consequences of ignoring their inter-dependency. From the influential parameters perspective,... 

    Assessing the explanatory power of naturalism in addressing ultimate questions

    , Article Vestnik Sankt-Peterburgskogo Universiteta, Filosofiia i Konfliktologiia ; Volume 37, Issue 2 , 2021 , Pages 217-228 ; 25422278 (ISSN) Darvish Aghajani, J ; Sharif University of Technology
    Saint Petersburg State University  2021
    Abstract
    A typical scientist has no responsibility other than to explain how a natural event occurred. However, when a philosopher asks about the conditions under which a scientist’s explanation is true, he is, in fact, raising an ultimate question, the concept which Karl Popper used for the first time. Answering this question requires that no elements are neglected in the explanation, and no significant factors in the explanation are overlooked. In other words, in explaining a phenomenon, at any level of its explanation, there should be no remainder. These requirements can be achieved through the full explanation. In the present article, by drawing on concepts such as theory-ladenness of... 

    Assessing the explanatory power of naturalism in addressing ultimate questions

    , Article Vestnik Sankt-Peterburgskogo Universiteta, Filosofiia i Konfliktologiia ; Volume 37, Issue 2 , 2021 , Pages 217-228 ; 25422278 (ISSN) Aghajani, J. D ; Sharif University of Technology
    Saint Petersburg State University  2021
    Abstract
    A typical scientist has no responsibility other than to explain how a natural event occurred. However, when a philosopher asks about the conditions under which a scientist’s explanation is true, he is, in fact, raising an ultimate question, the concept which Karl Popper used for the first time. Answering this question requires that no elements are neglected in the explanation, and no significant factors in the explanation are overlooked. In other words, in explaining a phenomenon, at any level of its explanation, there should be no remainder. These requirements can be achieved through the full explanation. In the present article, by drawing on concepts such as theory-ladenness of... 

    Sensitivity analysis of matching pennies game

    , Article Mathematical and Computer Modelling ; Volume 51, Issue 5-6 , 2010 , Pages 722-735 ; 08957177 (ISSN) Yarmand, H ; Eshghi, K ; Sharif University of Technology
    2010
    Abstract
    In this paper, we have discussed the results of sensitivity analysis in a payoff matrix of the Matching Pennies game. After representing the game as a LP model, the sensitivity analysis of the elements of the payoff matrix is presented. The game value and the optimal strategies for different values of parameters are determined and compared  

    The Effects of Body Weight on Spinal Loads

    , M.Sc. Thesis Sharif University of Technology Haji Hosseinali, Majid (Author) ; Farahmand, Farzam (Supervisor) ; Narimani, Roya (Co-Advisor)
    Abstract
    Using biomechanical models is one of the most effective ways to analyze and assessment of spinal loads in occupational and daily activities. In spite of many advances in the spine modeling, personal factors especially body weight are ignored in most studies. Epidemiological studies show that high body weight is a very strong risk factor of low back pain (LBP) and disc degeneration. There are only few studies that evaluate the relationship between spinal loads and body weight. The goal of this study is analyzing the effect of body weight on spinal load. A detailed musculoskeletal model of lumbar spine with 18 degree of freedom and 76 muscles was developed. This model consists of two parts... 

    Virtue Epistemology of Linda Zagzebski’s Point of View

    , M.Sc. Thesis Sharif University of Technology Mikaeili, Zahra (Author) ; Miandari, Hassan (Supervisor)
    Abstract
    There are mainly two major issues in contemporary epistemology: knowledge and justification. Many necessary and sufficient conditions have been suggested in order to define “knowledge”. Knowledge often has been defined as “justified true belief”. But Gettier by some counter examples showed that these conditions are not sufficient for knowledge’s analysis. Many different answers are offered to solve Gettier’s problems. Theories about justification can be divided into two classes: internalist and externalist. Virtue epistemology is a new approach in epistemology that focus on epistemic and moral virtues. It seems that Linda Zagzebski is one of the best theorists in this approach. In this... 

    Sensitivity analysis of matching pennies game [electronic resource]

    , Article Mathematical and Computer Modelling ; Volume 51, Issues 5–6, March 2010, Pages 722–735 Yarmand, H. (Hamed) ; Eshghi, Kourosh ; Sharif University of Technology
    Abstract
    In this paper, we have discussed the results of sensitivity analysis in a payoff matrix of the Matching Pennies game. After representing the game as a LP model, the sensitivity analysis of the elements of the payoff matrix is presented. The game value and the optimal strategies for different values of parameters are determined and compared  

    3D-Printed Sugar-Based Stents Facilitating Vascular Anastomosis

    , Article Advanced Healthcare Materials ; 2018 ; 21922640 (ISSN) Farzin, A ; Miri, A. K ; Sharifi, F ; Faramarzi, N ; Jaberi, A ; Mostafavi, A ; Solorzano, R ; Zhang, Y. S ; Annabi, N ; Khademhosseini, A ; Tamayol, A ; Sharif University of Technology
    Wiley-VCH Verlag  2018
    Abstract
    Microvascular anastomosis is a common part of many reconstructive and transplant surgical procedures. While venous anastomosis can be achieved using microvascular anastomotic coupling devices, surgical suturing is the main method for arterial anastomosis. Suture-based microanastomosis is time-consuming and challenging. Here, dissolvable sugar-based stents are fabricated as an assistive tool for facilitating surgical anastomosis. The nonbrittle sugar-based stent holds the vessels together during the procedure and are dissolved upon the restoration of the blood flow. The incorporation of sodium citrate minimizes the chance of thrombosis. The dissolution rate and the mechanical properties of... 

    Why do I think my team is capable? A study of some antecedents of team members’ personal collective efficacy beliefs

    , Article Educational Psychology ; 2018 ; 01443410 (ISSN) Alavi, S. B ; McCormick, J ; Sharif University of Technology
    Routledge  2018
    Abstract
    Few studies have been conducted about team members’ individual beliefs of their team’s collective efficacy (personal collective efficacy). We argue that this individual belief is a motivational factor for teamwork along with self-efficacy for teamwork. This study investigated relationships between personal collective efficacy, self-efficacy for teamwork, collective orientations and perceptions of self in relation to other team members. In addition, relationships between personal collective efficacy and team members’ perceptions of team activities namely evaluating and integrating were explored. Multilevel analysis was employed in order to account for team level variation when testing... 

    Efficient SIMD numerical interpolation

    , Article 1st International Conference on High Performance Computing and Communcations, HPCC 2005, Sorrento, 21 September 2005 through 23 September 2005 ; Volume 3726 LNCS , 2005 , Pages 156-165 ; 03029743 (ISSN); 3540290311 (ISBN); 9783540290315 (ISBN) Ahmadi, H ; Naeini, M. M ; Sarbazi Azad, H ; Sharif University of Technology
    Springer Verlag  2005
    Abstract
    This paper reports the results of SIMD implementation of a number of interpolation algorithms on common personal computers. These methods fit a curve on some given input points for which a mathematical function form is not known. We have implemented four widely used methods using vector processing capabilities embedded in Pentium processors. By using SSE (streaming SIMD extension) we could perform all operations on four packed single-precision (32-bit) floating point values simultaneously. Therefore, the running time decreases three times or even more depending on the number of points and the interpolation method. We have implemented four interpolation methods using SSE technology then... 

    From COVID-19 Pandemic to Entrepreneurial Behavior: The Mediating Effect of Proactive Personality and the Moderating Role of Anticipated Regret

    , Article Frontiers in Psychology ; Volume 13 , 2022 ; 16641078 (ISSN) Jiatong, W ; Murad, M ; Bajun, F ; Syed, N ; Munir, M ; Sharif University of Technology
    Frontiers Media S.A  2022
    Abstract
    COVID-19 is a global public health issue that poses a challenge to the education sector. The pandemic has a devastating impact on student entrepreneurial behavior and their mental health. This study aimed to examine the impact of COVID-19 on the student entrepreneurial intention/behavioral model with a mediating effect of proactive personality and the moderating role of anticipated regret. The sample of the study comprised 345 university students from Pakistan. Data were collected using a self-report and other report survey questionnaires. The hypotheses were investigated using the partial least squares structural equation modeling (PLS–SEM) approach. According to the findings, COVID-19... 

    Extended histogram: probabilistic modelling of video content temporal evolutions

    , Article Multidimensional Systems and Signal Processing ; Volume 30, Issue 1 , 2019 , Pages 175-193 ; 09236082 (ISSN) Shabaninia, E ; Naghsh Nilchi, A. R ; Kasaei, S ; Sharif University of Technology
    Springer New York LLC  2019
    Abstract
    A probabilistic video content analysis method called extended histogram (EH) is proposed for modelling temporal evolutions of a set of histograms extracted from video frames. In EH, the number of counts for each histogram bin is considered as a random variable (instead of a single value) to account for bin variations. This representation is especially suitable for modelling the dynamic behaviour of a tracked video content of interest in a general manner. The pitfall of such a modelling is its negligence of the temporal order of observations in the collection. To overcome that problem, a hierarchical approach called hierarchical extended histogram (HEH) is proposed for extracting EHs in... 

    Human Motion Imitation and Learning It by Fuzzy Elastic Matching Machine

    , M.Sc. Thesis Sharif University of Technology Noorafkan, Salman (Author) ; Bagheri Shouraki, Saeed (Supervisor)
    Abstract
    In this thesis, the goal is movement recording by observer and learning it to Fuzzy Elastic Matching Machine (FEMM). For this purpose, first using the camera (Microsoft LifeCam HD-3000), the information specified on the man, taken during the move. After preprocessing performed on the data, Data on each node of the FEMM the classified and is given to special FEMM for that movement and the FEMM to be trained by adaptive neuro fuzzy inference system. During each iteration of training, Sensitivity of FEMM for training new movement information is reduced because the FEMM updated correctly. In test part, one movement among all movements that training in all FEMMs is selected and is done by... 

    Solving the Cold-Start Problem in Recommender Systems Personalization

    , M.Sc. Thesis Sharif University of Technology Maheri, Mohammad Mahdi (Author) ; Rabie, Hamid Reza (Supervisor)
    Abstract
    User cold-start is a common problem among real-world applications in the sequential recommendation field since determining user preference based on a few interactions is difficult. The problem would end up limiting the performance recommender systems. To address the cold-start problem, some previous works used meta-learning along with user’s and item’s side information. Meta-learning algorithms made the model able to share knowledge among all tasks. Although they had promising results, they had some fundamental issues with modeling the dynamics of user preferences and considering all kinds of users’ preferences, especially for minor users. The proposed method includes a model incorporating... 

    A new human interactive proofs system for deaf persons

    , Article International Conference on Information Technology: New Generations, ITNG 2008, Las Vegas, NV, 7 April 2008 through 9 April 2008 ; 2008 , Pages 807-810 ; 0769530990 (ISBN); 9780769530994 (ISBN) Shirali Shahreza, S ; Shirali Shahreza, M ; Sharif University of Technology
    2008
    Abstract
    Nowadays the Internet users are from different ages and groups. Disabled people are a group of the Internet users. Some websites are especially created for disabled people and public access to them is undesirable. In this paper, for the first time, a method is introduced for distinguishing between deaf persons and other users using a new HIP (Human Interactive Proofs) system. In this method, the sign language is used. A word is shown as a movie using a sign language. The user should recognize the word and select it from a list. Only deaf persons can understand sign language and recognize the word, therefore other persons and also computer programs cannot enter the website. This project has... 

    DotGrid: A.NET-based cross-platform software for desktop grids

    , Article International Journal of Web and Grid Services ; Volume 3, Issue 3 , 2007 , Pages 313-332 ; 17411106 (ISSN) Poshtkohi, A ; Haj Abutalebi, A ; Hessabi, S ; Sharif University of Technology
    Inderscience Publishers  2007
    Abstract
    Grid infrastructures that have provided wide integrated use of resources are becoming the de facto computing platform for solving large-scale problems in science, engineering and commerce. In this evolution, desktop grid technologies allow the grid communities to exploit the idle cycles of pervasive desktop PC systems to increase the available computing power. In this paper we present DotGrid, a cross-platform grid software. DotGrid is the first comprehensive desktop grid software utilising Microsoft's .NET Framework in Windows-based environments and MONO .NET in Unix-class operating systems to operate. Using DotGrid services and APIs, grid desktop middleware and applications can be... 

    PDA and neural network investigation of swirl spray interaction phenomena

    , Article Particle and Particle Systems Characterization ; Volume 22, Issue 3 , 2005 , Pages 192-206 ; 09340866 (ISSN) Soltani, M. R ; Ghorbanian, K ; Ashjaee, M ; Morad, M. R ; Sharif University of Technology
    2005
    Abstract
    Experiments are performed to investigate the atomization characteristics of mixed-interaction regions of sprays of two swirl injectors installed side by side. Both droplet size and velocity distributions on a plane perpendicular to the axes of the injectors are measured using a PDA system. As a result of the interaction phenomenon, a region of secondary atomization is identified that differs significantly from the hollow region spray of a single swirl injector. A neural network algorithm is used to reconstruct the entire spray field for both droplet size and velocity distribution in extrapolation regimes for injector spacing as well as three dimen sional spatial coordinates. Excellent... 

    A 1.8-V high-speed 13-bit pipelined analog to digital converter for digital IF applications

    , Article Proceedings of the 2003 IEEE International Symposium on Circuits and Systems, Bangkok, 25 May 2003 through 28 May 2003 ; Volume 1 , 2003 , Pages I885-I888 ; 02714310 (ISSN) Aslanzadeh, H. A ; Mehrmanesh, S ; Vahidfar, M. B ; Atarodi, M ; Sharif University of Technology
    2003
    Abstract
    A 1.8-v 13-bit 25MS/S pipelined analog-to-digital (A/D) converter was designed and simulated using 0.18um CMOS technology. The proposed new high speed low power class AB opamp makes it possible to achieve requirements of 13-bit resolution and settling in 12ns within 0.01% accuracy. An optimum architecture for noise and power consideration is also selected to reduce power. Total Power dissipation is about 82 mw from a single 1.8 v supply, where INL and DNL are 0.7 LSB and 0.6 LSB respectively. SNDR of 75.5 dB is achieved